BarkrZ
Description
BarkrZ was one of the first digital pet tag companies to launch in the space. They assigned me to build their brand and make the process simple yet automated. BarkrZ profile designs were so well liked, they went viral on TikTok reaching over 1M in collective views.
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Proposal
Create an App and a Website where the user can register their BarkrZ Pet Tag, add their pet information, and even upload medical documents and records. Just scanning the QR code with a smartphone displays their unique Pet Profiles designed by yours truly.
End user: Male & Female Pet Parents | 20 - 40 y.o.
Design Thinking Strategy
Focus on a useful UX and colorful UI to capture the emotion behind pet parents, but keep the process simplified for introduce a newer concept to the market. The sign up flow was designed to be interactive and fun rather than a typical sign up form.
Year
2020-2022
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